When Partner Professional Staffing was preparing to launch into the world of social media as a way to connect with our customers, we did a lot of research. With such a large percentage of our customers engaged in at least one of the social media platforms, such as LinkedIn, Facebook or Twitter, we wanted to make sure we were easily accessible and responsive. This required researching and testing some of the many tools that are available to make keeping up with these networks easier, faster and more productive.